Analysts predict a big holiday quarter for Apple Watch, affecting the entire jewelry industry

As several reports have recommended, Apple Watch is consumption into the traditional watch business. Now, analysts are predicting that request for the Apple Watch this holiday season will eat at sales in the already-slowing traditional watch industry.

As noted by MarketWatch, Citizen’s Bank clarifies that by charging more for its “important tech products,” Apple is taking a bigger share of discretionary expenses in general. This year more than past years, Citizens Bank imagines the jewelry industry to take a hit from this due to the new Apple Watch.

“By charging extra for these crucial tech products, it’s taking the share of wallet from other optional items,” said Jaime Ward, group head of Citizens Bank’s trade finance group. “Jewelry will inappropriately be hurt by that.”

Meanwhile, Cascend Securities assumes Apple to sell 10 million Apple Watch units through the December quarter, with sales secretarial for “almost $9 billion” for 2018 as a whole.

“We imagine Apple will sell almost 10 million watches in the December quarter and could account for nearly $9 billion total calendar year 2018 sales,” wrote Cascend Securities. “Competing watches predictable for the holiday period from Google and others are unlikely to be a matter for Apple: customers already in the Apple ecology will stay with the Apple Watch to use the joint features.”

Of course, Apple doesn’t break down out genuine Apple Watch sales like it does iPhone, but we can usually get a sense of development through the company’s “other” category.

Lastly, Deloitte economic predictor Daniel Bachman put the Apple Watch’s petition rather bluntly. “The cool item to get under the Christmas tree is an Apple Watch, not essentially a watch from the local jewelry store,” he said.

The Apple Watch has previously had a great impact on the traditional watch business. Earlier this year, a report proposed that the Apple Watch was on track to overhaul the entire Swiss watch industry. Are you buying anybody an Apple Watch this holiday season? Let us know down in the comments.

Apple to ship >75 million latest iPhones current year, mostly XR and XS Max, new Watch proving popular: Kuo

Apple publicized its flagship iPhone line up of iPhone XS, iPhone XS Max, and iPhone XR to a usually mixed reception. Ming-Chi Kuo says that the XS preorders are ‘lackluster’, but trusts in the strength of XS Max demand and the iPhone XR launch in October.

He also well-known that TF Industries are raising estimations for Apple Watch Series 4, with the new models taking about 55% share, together with the cheaper Series 3 watches.

Kuo says that demand for Apple Watch Series 4 is improved than their initial prospects due to ‘innovative functions’ like the electrocardiogram. They expect Apple Watch consignments to reach 18 million units in 2018.

Kuo says sales would be even stronger if Apple can get controlling approval for ECG features in more areas, beyond the US.

Regarding the iPhones, Kuo trusts that shipments of new iPhone models will grow slightly year on year to 75-80 million units for the remainder of the year.

Kuo says that greeting to XS Max in China is strong due to the golden case option, bigger screen and the adding of dual-SIM capabilities. Kuo have confidence that the Max will make up about 30% of new iPhone shipments.

The XR also has a helpful outlook according to Kuo. They imagine the XR to make up the majority of shipments, amongst 55-60% of sales. However, they see weaker demand for the 5.8-inch XS, which is reproduced in the general accessibility of XS models on the Apple Store.

The latest phones and Apple Watch launch this Friday, 21 September. Let us distinguish in the comments what you’ll be getting.